Misrepresenting, or assisting others in misrepresenting, expressly or by
implication, any fact material, including:
1. That a good or service is free, a bonus, a gift, a trial, without cost;
2. That a good or service is available for a minimal processing, service,
or administrative fee or without further obligation;
3. That a purchase is “risk free” or offered with a satisfaction guarantee
or money-back guarantee;
4. That the seller is accredited or rated favorably by the Better Business
Bureau;
5. A seller’s affiliation with, or endorsement or sponsorship by, any
person or entity;
6. The amount that a consumer’s credit or debit card will be charged
and the timing of the charge(s);
7. That a transaction has been authorized by a consumer;
8. The dates that any limited time sales offer begins and ends;
9. The requirements or terms of the seller’s refund or cancellation
policies;
10. The identity of the seller, including the seller’s name, physical
address, and customer service telephone number;
11. Disclosing, using, or benefitting from customer information, including the
name, address, telephone number, email address, Social Security number, other
identifying information, or any data that enables access to a customer’s account
(including a credit card, bank account, or other financial account)
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